We need more rust in Reykjavik! This lovely old antique shop in Reykjavik is now a restaurant. Heck, every building downtown is either a bar or a restaurant, or a coffee shop, well, also a gift shop.
The price of this form of industrialization is history. Reykjavik is now a place where tourists go to rub shoulders with other tourists. For an industry based on sincerity, that’s dangerous.
More rust, please. Please. Save the glass for the burbs where the Icelanders live. They deserve the light.
In the global city, money is made and stuff is imported from the world. This stuff is often cheap, as a representation of Icelandic global economic clout, although it does represent wealth and connection.
Often the process of Icelandization is to treat this adopted material with humour born of poverty. Jokes of this kind are serious business. They warm a cold world.